TrackIt. Try It. Love It.

The TrackIt campaign objective is to increase awareness and adoption of the TrackIt tool within the Provider Portal. The audience for this action-driven campaign is the health care professional audience who use the UnitedHealthcare Portal to take care of claims, payments and other tasks.

Tactics included: Landing page, LinkedIn, Email, Digital Banners, Portal Pop-ups, Instructional course, Network News article and an instructional live screen record video

TrackIt Animated video

This video was used in the LinkedIn and targeted email campaign

TrackIt Explainer Video

This screen record video was placed on the landing page. The LinkedIn ad drives the audience to this page so they can see the benefits of TrackIt

TrackIt Campaign

TrackIt. Try It. Love It.

TrackIt Animated video

TrackIt Explainer Video

TrackIt Banner Billboard ad on UHC Provider website